Course Overview
This course is designed for those interested to learn the basics of how to rank a Shopify or Woocommerce store, search engine optimization, on-page and off-page optimization, keyword research, and how to improve domain authority. By taking this course, you will be able to learn the basics of SEO Marketing, and technically how to use the tools in Shopify or Woocommerce for optimisation.
What You Learn
- What search engine optimisation and why it can help you to scale your online Store
- How to perform keyword research effectively for your online store
- Improve your stores organic rankings and traffic.
- What is on-page SEO and how to implement both for your online store
- How to optimize ecommerce stores everyday / automate
Course Outline / Topics
- Setting Up Your Audit Tools / Plugins
- Theme considerations for better optimization
- Keyword Research
- Home Page Optimization
- Image Optimization
- Product Page Optimization
- Blog Post Best Practices
- How To Fix Shopify/Woocommerce Duplicate Content Issues
- How To Add Schema To Your Store
- Setting Up Your Internal Links
Who Should Attend
- This course is suitable for Shopify or Woocommerce store owners
- While the course focuses on Shopify or Woocommerce, it does teach basic and advanced SEO techniques, which are beneficial for any store owner, regardless of the platform.
- Shopify or Woocommercestore owners who want to improve organic search rankings using powerful search engine optimization strategies for ecommerce.
Requirements
No prior knowledge is required to take this course.
